In the _____ stage of the advertising development process, Fallon account managers and clients must set the campaign budget. Campaign budgets can range from a few thousand dollars for online advertising to a few million for a network television advertisement.

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Answer 1

Answer:

Planning Phase

Explanation:


Related Questions

Harry is a salesperson at Lenic Technology. When demonstrating the company's new 3D printer to a prospective buyer, Harry should:

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Answer:

make sure the product being demonstrated is typical of what is being reccomended

Explanation:

The process of turning over public lands to private entities through sale or lease agreements for cultivation and development is called what

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Answer:

Privatisation is the answer hope it helps you.

most of the money used in political campaigns comes from

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Answer:

Federal contribution limits.

Bundling.

Advocacy groups/interest groups.

"Hard" and "soft" money.

Political action committees.

501(c) organizations.

527 organizations.

Political parties.

Explanation:

they can come from any of them

How has Tesco’s performed against each of the measures of success?

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Answer:

For a long time, we measured our performance using the Steering Wheel. ... We now have just six simple, key business performance measures. It's about alignment and focus: if we give our colleagues more power to choose the right actions, we'll do a better job for customers and achieve greater success for our business.

Answer:

Tesco has been particularly successful because of its powerful brand.  It has a reputation for value, low prices and for being customer focused.  Its brand equity and associations have helped the company to expand into new sectors and markets.  Tesco has also been strong in public relations, advertising and building profile in catchment areas on a local level.  This local approach to marketing appears to be a key driver for success.

A feature of corporate bonds is that they a. have residual claims to assets after common stock. b. represent ownership in a firm. c. pay dividends. d. pay interest until maturity. e. carry voting rights.

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Answer:

D- Pay interest untill maturity

The feature of a corporate bond is represented through option d, that is, it pays interest until maturity.

Corporate bonds are raised by corporations with the intention of acquiring funds for business projects or activities by selling it to investors. These bonds are characterized by their face value and contain maturity as well as interest paying dates.

Therefore, the interest is given to investors semi-annually till the date the bond has been issued or maturity.

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Which paste option should she use?

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Answer:

Destination Theme and Link Data

Explanation:

Answer:

What she said

Explanation:

How do consumers benefit from accumulating airline miles?
A. Consumers can use the miles to purchase airline tickets.
B. Consumers can use miles as a tax deduction.
C. Consumers can use miles to purchase a home.
D. Consumers can decline travel insurance.

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Answer:

I think is b.

Explanation:

or d but double check just from background i eliminate a and c

Match the terms with their correct definitions.

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yaaaaaaaaaaaaaaahhhhhh

The process of determining the maximum allowable cost for a product and developing a profitable prototype is called ______.

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The answer is Target costing
Can I have brainliest

Downward influence is best achieved through A. citing the firm's goals. B. forming alliances. C. an inspiring vision. D. forming support networks.

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Answer:

B. forming alliances

Explanation:

Which of the following would most likely be considered an expense in a budget?
A. Groceries
B. Rent
C. All of these
D. Car Loan

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Answer:

C

Explanation:

Everything in life is an expense for me

roberto really enjoys mingling at work functions, both to network for new contacts and simply to share stories with other interesting people. roberto probably scores high in:

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Answer:

he made the first microscope in biology

What are the 3 Levels of Management?:​

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Explanation:

Administrative, Managerial, or Top Level of Management.

adding value to products and services sold to consumers in households for their personal or family use is known as

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Based on business and marketing relations, adding value to products and services sold to consumers in households for personal or family use is known as "Retailing."

This is because retailing is part of a business or marketing process that involves selling the products or commodities to final consumers.

Usually, retailing services involve the sales of products and services to add value to the final consumers.

For example, free delivery, making tomatoes and peppers into salsa, etc.

Hence, in this case, it is concluded that the correct answer is "Retailing."

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expansionary fiscal policy is used in order to ______ the economy.

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Answer:

stimulate

expansionary fiscal policy is used in order to “stimulate” the economy; this is the right answer

assume the risk-free interest rate is 7% and the market return is 12%. if the beta of a stock is 1.4, according to capm, what is the required rate of return on the stock?

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Answer:

Expected return = Risk Free Rate + [Beta x Market Return Premium]

When a corporation distributes assets of the company to its investors, it is referred to as a(n) Multiple choice question. option. expense. dividend. warrant.

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Answer: dividend

Explanation:

When a corporation distributes assets of the company to its investors, it is referred to as a dividend.

What is a dividend?

A corporation's payout of earnings to its shareholders is known as a dividend. A corporation is allowed to distribute a portion of its profit as a dividend to shareholders when it generates a profit or surplus. Any remaining funds are seized and reinvested in the company (called retained earnings).

A business is often not allowed to pay a dividend out of its capital; thus, both the current year's profit and the retained earnings from prior years are eligible for distribution. If the company has a dividend reinvestment plan, the amount can be paid by the issue of additional shares or by share repurchase. Alternatively, distribution to shareholders may be made in cash (typically a deposit into a bank account).

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fit living has just opened a new fitness club uptown. the company wants to encourage people to try out the club for a week before signing up for membership. since the club is new in the area, the most effective way to promote the free trial is through

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The most effective way to promote the free trial is through an Informative advertising.

An Informative advertising refers to an advert that is done to inform the people of the goods or services strengths rather than trying to convince customers to buy them.

The company should use the Informative advertising to encourage people to try out the club for a week because it is more factual and detailed

Therefore, the most effective way to promote the free trial is through an Informative advertising.

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The use of short-term incentives to encourage the purchase or sale of a product or service is called ________.

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The use of short-term incentives to encourage the purchase or sale of a product or service is called sales promotion.

Sales promotion can be defined as the strategy of using annual incentives to attract customers so as to increase the sales of goods and services.

Most companies make use of sales promotion to increase their sales in  order to generate more revenue as well as to promote their products.

Sales promotion is important as it enables companies to advertise their products or to create products awareness to customers.

Inconclusion the use of short-term incentives to encourage the purchase or sale of a product or service is called sales promotion.

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After all long-run adjustments are completed in a perfectly competitive market, output will occur at each firm's minimum average ______.

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Based on the cost of production hypothesis, after all, long-run adjustments are completed in a perfectly competitive market, the output will occur at each firm's minimum "average total cost where product price is equal to marginal revenue."

This is because the point at which the product price equals the Marginal Revenue is where additional revenue from selling an extra unit equals marginal revenue.

However, when marginal revenue surpasses marginal cost, the is considered to be a profit from commodity sold. These profits are sometimes referred Marginal benefits.

Also, when marginal revenue goes below the marginal cost, this is considered to be a loss.

Hence, in this case, it is concluded that the correct answer is "average total cost where product price is equal to marginal revenue."

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One of the reasons that a rise in the price of a fixed basket of goods over time tends to overstate the rise in a consumer's true cost of living, is: substitution bias attribution bias complimentary bias preference bias

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The effect that occur when there is rise in price of fixed basket of goods, which actually brings about the rise in a consumer's true cost of living is substitution bias .

Substitution bias can be regarded as effect that do occur when there is change in price of goods are relative to each other.

In this case, the consumer usually leave the high priced goods for cheaper ones because of change in price.

Therefore, option A is correct.

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If market share for six cleaning service companies are 8%, 10%, 6%, 3%, 25%, and 48%, what would be the Herfindahl-Herschman (HHI) index calculation

Answers

Answer:

52

Explanation:

ss

If market share for six cleaning service companies are 8%, 10%, 6%, 3%, 25%, and 48%, then the Herfindahl-Herschman (HHI) index calculation will amount to 52%. Therefore, the option C holds true.

What is the significance of the Herfindahl-Herschman, or the HHI, index?

The Herfindahl-Herschman, or the HHI, index is the one that is a representative of penetration or concentration of the share of total firms available in the market. It relates to expression monopolistic position of the firm with the largest share in an economy.

The HHI index can be calculated as the sum of difference between the firm with the highest share and the firms with lower shares out of the total market concentration.

HHI = 100 – Largest Share

HHI = 100 – 48%

HHI = 52%

Therefore, the option C holds true and states regarding the significance of Herfindahl-Herschman (HHI) index.

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The missing choices are added below.

A. 48%

B. 100%

C. 52%

D. 4%

How has BBC’s Children in Need performed against each of the measures of success

Answers

Answer:

How has BBC’s Children in Need performed against each of the measures of success

A(n) _____ note is an obligation requiring a series of payments to the lenders. Multiple choice question. secured registered term installment

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Answer: installment

Explanation:

When forming a business strategy, the firm needs to compare the cost advantages and drivers of uniqueness across its different activities and compare with that of other firms. True False

Answers

True I think don’t make and answer off me think harder about it

Management estimates that 1% of the $100,000 of credit sales will be uncollectible. The Allowance for Doubtful Accounts has a $100 unadjusted debit balance. The adjusting entry to record estimated bad debts includes a ______. (Select all that apply.)

Answers

Based on the information given the appropriate adjusting entry to record estimated bad debts includes a:

Debit to bad debt expense of $1,000

Credit to allowance for doubtful accounts of $1,000

Adjusting journal entries

Debit Bad debt expense $1,000

Credit Allowance for doubtful accounts $1,000

(1%×$100,000)

(To record estimated bad debts)

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Answer:

credit to Allowance for Doubtful Accounts of $1,000

debit to Bad Dept Expense of $1,000

When current output is greater than potential output, which of the given monetary policies is the Federal Reserve (the Fed) likely to enact

Answers

When the current output is more than the potential output the fed is likely to enact decreasing reserves to increase interest rates.

The reason why they would have to do this is based on the fact that when the actual output in the economy is more than the potential output, It means that there is an inflationary gap.

In order to close this gap, the fed would have to reduce the aggregate demand, thereby raising the rate of interest. This would in turn lead to the fall in consumption and fall in saving.

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Opportunity, profit, independence, and challenge are some reasons people are willing to take the risks of being a(n)

Answers

Answer: entrepreneur

Explanation:

In January 2020, Ford Co. purchased a patent from a research institution for $400,000. The patent was estimated to have a useful life of 12 years. In December 2021, Ford Co. defended the patent in legal proceedings and successfully retained rights of ownership of the patent. The estimated life of the patent did not change from its original estimate. Legal expenses were $32,000. Determine the carrying value of the patent on December 31, 2021. Note: Carry all decimals in calculations; round the final answer to the nearest dollar

Answers

The carrying value of Ford Co.'s patent on December 31, 2021, is equal to $362,424.

Data and Calculations:

Cost of patent purchased in January 2020 = $400,000

Estimated useful life = 12 years

Annual amortization expense = $33,333.33 ($400,000/12)

Accumulated Amortization on December 31, 2020 = $33,333.33

Carrying value on December 31, 2020 = $366,666.67 ($400,000 - $33,333.33)

Capitalized legal expenses to defense title = $32,000

New value of patent = $398,666.67 ($366,666.67 + $32,000)

Remaining useful life of patent = 11 years

New annual amortization expense = $36,242.42 ($398,666.67/11)

Carrying value of patent on December 31, 2021 = $362,424.25 ($366,666.67 - $36,242.42)

Therefore, the accumulated Amortization on Dec. 31, 2021 is $69,575.75 ($33,333.33 + $36,242.42).

Thus, the carrying value of Ford Co.'s patent on December 31, 2021 is equal to $362,424.25 ($400,000 + $32,000 - $69,575.75).

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Home Depot hired an advertising agency to develop television ads for its grand opening in southern Maine. The advertising agency represents which component of the communication process

Answers

Answer:transmitter

Explanation:

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